The Jeanery UTC

08/09/06

Designer boutique houses more than just jeans, including several hard-to-find European shoe lines and accessories.

by Erin Chambers at Citysearch

The Scene
Though it's perched alongside major department stores in the mainstream University Town Center mall, everything about this casual-clothes mecca screams boutique. Sales associates dressed down in hundreds of dollars of jeans and tees are more of a backdrop than a force to be reckoned with. Top local spinsters set up camp at the in-house DJ booth, just as they would a downtown club appearance.

The Goods
Specializing in European and Japanese brands, the bulk of the stock is cutting-edge fashion with a few old standards thrown in. Diesel, Merc, and Replay jeans line the shelves next to dozens of Ben Sherman and Fred Perry button-ups hanging crisply. Accessories include PIMP watches, Sendra boots and the Puma Blackstation line of sneaks. The shop is also one of San Diego's major suppliers of all things Lacoste.